Broken links are lost sales
With everything going on in your organization your website is probably going through changes on a daily or weekly basis. New articles, projects, stories, personnel changes and so on get added or removed. With all those changes it is very easy to break links on the site and not realize it until later.
Don’t make ‘em dig for it
How your website is set up, and how you display and organize information depends a great deal on who maintains the site, the amount of time they have available, the skill level of the person involved and so on.
Get your raffle picture above the fold
Most likely your Charity or Non-Profit has it’s own website. This is obviously going to be “step one” in your online marketing efforts. You’ve already got it, people already know it’s there and hopefully you are driving people to that site with both on and offline advertising.
